ANTNES ART MUSEUM / ANTSTORY
蚁巢美术馆 蚂蚁故事 | 福建品牌形象
客户:雕塑艺术家陈志光先生
行业:奢侈品 / 艺术品 / 艺术家私人品牌
服务:品牌全案 / 品牌命名 / 品牌标志 / 艺术品包装
时间:2011.10 —至今
无所谓,蚂蚁就是蚂蚁,藏在蚁堆中的蚂蚁。在无数同类中隐埋起性别年龄面目特征及或许也存在的精神世界,以俯首接受渺小的姿态构筑了庞大,使得它们的领地无处不在。它们默认属于自己的身份,觅食,巡罗,迁徙,生养,其过程不断复制,使得它们的生命力永续并无度扩张。由此而延伸出一种“蚂蚁的宗教”,也许说,这种近乎禅意的“道”才是蚂蚁们生存后面的根本意义。
团队精神是亿万年来蚂蚁稳健生存的基本,它与人类的生存方式何其相似,让人感慨其隐晦渺小的身躯里居然蕴涵着如此的坚韧,我们曾经在愚公带领子孙们与大山的对峙的背影中领略这样的坚韧,而这种接近极限的坚韧却被我们称之为“愚”。或许,正是胸怀如此的坚韧,蚂蚁在大地中的运动才生生不息如千军万马,井然有序、浩浩荡荡地驶向永恒的未来,有了这样的浩荡,终有一日到达彼岸。
< The Story of The Ants >
- — Chenzhiguang
It is well-known that ants are ants, which live in formicary. They are tiny and they hide their gender, facial figure and maybe their spiritual world to construct a giant world which almost occupies every corner of the earth. They accept their status which they think belong to them. Looking for food, patrolling, moving, bearing, ants copy their living process and permanently continue their vitality and infinitely expand their territories. Thus they elicited an “ant religion”, which disclosed the basic significance of “Tao” under the surface of the ants’ living.
Teamwork is the form of the ants’ living which’s similar to human’s living way. The perseverance hidden in such a tiny body like an ant has ever encouraged Yugong(the Foolish Old Man) who led his offspring to fight with the mountains. Such extreme perseverance is respectively called “Foolish”. Maybe, it’s the perseverance like this that drives ants to march towards a permanent future, and it’s this unstoppable and well-disciplined ant army that will certainly reach the aim one day.